TIGER CHINISE NEW YEAR 2024

Tiger Beer presents ‘Cheers to a Bolder Tomorrow,’ its Chinese New Year campaign for 2024. The campaign features on-ground games such as the Tower of Huat, Ong Pao Wall, and the Boldest Spin, where shoppers can win Tiger Beer merchandise. Celebrated across three locations — Kuala Lumpur, Penang, and Ipoh — this campaign brings the festive spirit to life, inviting everyone to join in the fun and usher in the New Year with boldness and excitement. The launch event also includes a dinner featuring exciting performances, making it a memorable celebration for all.

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