GWM GREAT WASh

For GWM Malaysia's third anniversary, we helped them celebrate with something a little more meaningful than the usual fanfare. The GWM Great Wash was a three-day activation held at Plaza Arkadia, Desa ParkCity from November 28 to 30, 2025 - offering free car washes to any Malaysian driver, any car brand, no strings attached. Up to 100 cars were washed daily, with every participant also walking away with a complimentary Touch 'n Go RFID tag in partnership with Touch 'n Go. Aside from the car wash, attendees could also explore GWM's latest vehicle lineup through on-site test drives. A simple, community-first way to mark three years for GWM on our Malaysian roads.